Research

The media industry is a rapidly changing environment.

With Video on Demand gaining traction as an advertising vehicle, and new media devices increasingly hitting the market, it is important to know the impact on your industry.

Decipher Research conducts both ongoing and bespoke studies into media, digital strategy, and emerging technologies . It can build and launch online surveys, conduct focus groups, and also design and run controlled studies on a large scale. With its finger on the pulse of new media, Decipher prides itself on developing canny methodologies that get to the bottom of the emerging digital market.

Contact our Director of Research for more information, or explore the following to see what we can do for you.

 

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Quantitative Services

Recruitment, survey programming, hosting, analysis and reporting. Our range of quant products includes iQ, OCAT, and DoubleServe.

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Qualitative Services

We run all aspects of focus groups, including moderation, fieldwork, recruitment, and analysis, around the UK or at iBurbia Studios

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Usability Services

Decipher's usability testing programme encompasses emerging technology, including EPG's, mobile, websites, and concept testing.

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Concept Projects

Decipher has considerable experience in ambitious bespoke projects intended to forge into new territory.

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